Director Strategic Marketing

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Job Description

Weatherford is seeking a strategic Director of Strategic Marketing. In this pivotal role, you will lead the global strategic marketing team in monitoring and gathering market, industry, regulatory, and geopolitical intelligence. You will identify opportunities, risks, and trends to support the development and validation of an effective global commercial strategy. As the resident SME, you will provide valuable insights to the Executive Leadership Team (ELT) and Geozone leaders. Additionally, you will liaise with Product Line leadership to emphasize market white space, trends, and commercial strategies, demonstrating global-scale opportunities.

Requirements

• Bachelor's degree required, preferably in Business Administration, Marketing, Engineering, or a related field. An advanced degree is preferred.
• 8+ years of relevant experience focused on oilfield services with increasing scope of responsibility in strategic marketing, business development, and commercial strategy roles.
• Proven experience in market, industry, and geopolitical analysis, effective risk analysis, and accurate identification of market opportunities and risks.
• Demonstrated expertise in developing and delivering high-level commercial intelligence.

Knowledge, Skills & Abilities

• Experience in the oilfield services and oilfield equipment businesses.
• Excellent leadership and professional interpersonal skills.
• Resilience, persistence, and creative passion in building trust with stakeholders, especially when driving change.
• Ability to relate and influence at all organizational levels and communicate effectively (written and verbal) of commercial strategy and operational execution.

Strategic & Analytical

• Strong grasp of geopolitical dynamics, macroeconomic trends, and regulatory developments affecting the oilfield sector.
• Proficiency in market modeling, risk analysis, and forecasting tools.
• Experience in developing and delivering commercial intelligence at the executive level.
• Ability to synthesize complex data into actionable insights for decision-making.

Leadership & Communication

• Proven success in leading cross-functional and dispersed teams.
• Skilled in influencing senior stakeholders, including ELT and Product Line leaders.
• Excellent communication and presentation skills—translating strategy into clear narratives.
• Effective in setting expectations, roles, and responsibilities, and driving organizational communication.
• Experience in preparing and delivering high-quality presentations to leadership internally and externally.

Business Development & Change Management

• Experience in driving growth initiatives, identifying white space opportunities, and supporting go-to-market strategies.
• Comfortable operating in a matrix environment, aligning multiple business units and regions.

Travel Requirement

• May require domestic and international travel of up to 10-25%.