Communications & Marketing Director

Communications & Marketing Director role at Kraton Corporation

We are seeking a key member of our communications team at our Global Headquarters in The Woodlands, Texas.

Responsibilities

• Partners with executive leadership to design and implement cohesive internal and external communications, branding, and marketing strategies that align with business objectives.
• Collaborates with functional leaders to establish a consistent cadence of messaging that reinforces strategic priorities across internal and external audiences.
• Develops, reviews, and refines communication materials and templates to ensure clarity, alignment, and effectiveness—particularly in support of change management initiatives, board communications, and internal broad audience communications.
• Oversees the company's internal and external communication platforms, including websites and social media, to enhance brand reputation, visibility, and engagement – while identifying opportunities to improve the generation of business leads through digital channels.
• Defines and enforces brand standards to ensure messaging accuracy and alignment with the company's vision, values and strategic goals
• Works cross-functionally with Commercial, Product Management, and other externally facing teams (e.g. Sustainability) to equip them with tailored tools, materials, and presentations that support their communication needs.
• Leads the day-to-day operations of the Communications & Marketing team, ensuring alignment with organizational priorities and timely execution of initiatives.
• Coaches and supports leaders in developing effective communication and messaging capabilities.
• Performs other duties as assigned.

Required Skills

• The ability to consult with multiple departments and develop concise content that promotes appropriate messaging and ensures accuracy.
• Knowledge of the principles, programs/platforms, practices, and techniques of oral, written, visual, video, other digital communications and interpersonal relations skills to determine the most effective communication methods and materials.
• Strong writing, editing, proofreading, layout and design are essential, including ability to present concepts verbally; a plus for professional printing / publishing skills.
• Must possess strong change management, organizational, and planning skills, particularly prioritization, collaboration, and accountability for results.
• Strong project management skills.
• Ability to work effectively with all levels within a global organization, particularly with executive management and be able to take a global / organizational perspective in approach and messaging.

Education, Certifications & Licenses

• Bachelor's Degree - related field (English, Journalism, Marketing, etc.); Communications degree a plus.
• Minimum of 7 years' experience developing and delivering internal communications.
• Experience managing people/teams.

Kraton's internal talent acquisition team manages our recruiting efforts and from time to time works with pre-selected/pre-approved external staffing agencies. We do NOT accept unsolicited resumes or candidate referrals from recruiters and/or agencies who are not pre-selected/pre-approved.

Kraton is proud to be an Equal Opportunity Employer.

Seniority level

• Director

Employment type

• Full-time

Job function

• Training, Education, and Human Resources

Industries

• Chemical Manufacturing, Manufacturing, and Industrial Machinery Manufacturing